THE CONJURING: Better than expected, as we expeted

CONJURING DIRECTOR JAMES WAN
THE PROFIT RESULTS ARE STORNG WITH THIS ONE

Box office results are coming in.. THE CONJURING has reason to celebrate a strong weekend--as the HORROR REPORT predicted early this weekend, the ticket sale results was even stronger than studio estimates.. 

The movie should make a little under $40 mil by the time they stop counting..

THE CONJURING was the beneficiary of strong reviews, along with A- reviews from CinemaScore..  Movie critics could not find much to dislike, as they often do with horror films..Even more, some compared it to classics like THE AMITYVILLE HORROR..

This may be the last horror film for a while James Wan--from SAW fame, no less..

The CONJURING is a very different movie from the SAW franchise..  The newest horror flick has been noted for its lack of gore and blood, replacing it instead with a chilling story that is supposedly based on true events.. What you do not see in THE CONJURING is more frightening than any of the goriest scenes that were seen in SAW..

The 'true story' aspect of THE CONJURING may have helped pushed this film into scarier terrain. Some may recall the 'true events' angle that THE BLAIR WITCH PROJECT advertised. Back in the 20th century, prior to the overused information superhighway, many actually watched BLAIR WITCH thinking they were witnesses a real amateur home video..you may recall that.. I certainly do, because it was fun to point out to those who believed it that it was the the furthest thing from the truth you can find..

But THE CONJURING is a little tougher--this film supposedly examines the 1971 haunting of the Perron family. Even more interesting: This film did not stray far from the course of the book about the incident written by an eye witness in the family called HOUSE OF DARKNESS HOUSE OF LIGHT: THE TRUE STORY..

CONJURING director James Wan said that the Perron family saw the film and had 'gratitude' for what was done for them in the movie.. Wan said that the film did not portray the family as outlandish or 'nutty'.. instead the film took the liberty of believing the Perron story..

The film has been called the horror movie of the year and the sleeper hit of the summer--we will see what staying power the movie has..

One aspect of the film's success this week may have been a poor competition--though some would say Bruce Willis and Anthony Hopkins et al should have done much better with RED 2 than they actually did..

As for the HORROR REPORT:  We did not see the film yet but intend on doing so tonight.. my ticket sales will be added to the $39 mil that the film collected in revenue..

HISTORY